HR Transformation · Org Design · AI in HR

Where the workplace
meets the inner world

Most transformation plans make perfect sense.
Until they meet real people, real structures, real politics.
I help HR teams and leaders navigate exactly that.

In English, Serbian, or Hungarian.

Monika Popov
20+
Years experience
3
Languages
3
Countries
Monika Popov

About me

A psychologist at the intersection of people, organizations and AI

My work is about making HR actually work in practice. Not just on paper. Especially in large, complex environments where aligning people, structure and business priorities is a constant challenge.

I work closely with HR teams and senior leadership on the things that actually move the needle: competency frameworks that drive clarity, performance management connected to real business outcomes, organizational structures that hold up in practice, and leadership that can carry people through change.

Lately I've been spending a lot of time on AI and HR. Not because it's a trend, but because it's a real shift that requires thoughtful transition. How do we bring AI in without creating fear? How do we use it in a way that strengthens human judgment, not replaces it?

Gestalt Psychotherapist Analytic-Network Coach Constructivist Coach ISPSO Member

Member, ISPSO — International Society for the Psychoanalytic Study of Organizations

Education & professional growth

MA, Industrial & Organizational Psychology — Eötvös Loránd University, Budapest Advanced Diploma, Gestalt Therapy — London Metropolitan University Psychoanalytic & Group Analytic Approach — Group Analytic Society, Belgrade Certified Analytic-Network Coach Certified Constructivist Coaching — Serbian Constructivist Society

How I can help

Where can I support you

Whether you are an organization navigating HR transformation, a team adapting to AI, or an individual seeking clarity, my work is multidisciplinary, systemic, and tailored to your specific context.

HR Transformation & Organizational Design

I work with organizations where HR needs to move from structure on paper to something that actually works in practice.

HR function assessment & redesign Organizational structure & role clarity Performance management systems connected to business outcomes Support to HR leaders through complex change

Working with Leaders & Teams

Supporting leaders and teams in moments where structure alone is not enough — when alignment, communication, and real change need to happen.

Leadership alignment sessions Team dynamics & collaboration Navigating change and internal tensions Creating space for honest conversations

AI in HR (Thoughtful Integration)

Helping organizations navigate the shift AI brings to HR — not just by implementing tools, but by supporting people through the change.

AI readiness for HR teams Redesigning HR processes with AI in mind Supporting leaders in digital transition Keeping human judgment at the center
I@W

New coaching program

Introverts@work

You've spent years adapting to workplaces built for extroverts. This program is about something different: understanding your wiring and using it as a strength.

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Track record

Organizations I've worked with

13+
Organizations
20+
Years active
3
Countries
Selected Work in Complex Systems
Large-scale HR transformation in a complex public system
Supporting the design and implementation of the first comprehensive HR strategy, including capability building, organizational alignment, and defining the future role of HR in a system with 20,000+ employees.
Organizational restructuring in a regulated environment
Advising on workforce transition, role clarity, and HR implications in the context of structural and regulatory changes.
From administrative HR to strategic function
Working with HR teams to shift from operational focus to a more strategic, business-aligned role — including processes, structures, and ways of working.
Leadership alignment in complex systems
Facilitating conversations and alignment across leadership layers where formal structures exist, but real collaboration needs to be built.
Senior HR Leadership

My work builds on a background in leading HR roles across international organizations, combined with project-based work in demanding and evolving environments. This allows me to bridge strategic thinking with practical implementation.

Much of this work takes place in confidential environments, where discretion and trust are essential.

HR Transformation Consultant (independent)
Monika Popov Consulting | 2019–present
HR Expert (project-based)
USAID BMAP / Internews
HR Director
Antenna Group (Prva TV & B92)
Human Resources Manager
Direct Media – Multikom Group
Head of Human Resources
KPMG Serbia & Montenegro
HR Consultant & Psychologist
Multiman, Budapest

The process

What working with me looks like

01

Free intro call

We start with a free 15-minute conversation, no commitment. You share what's going on, I explain how I work, and together we see if it's a good fit.

02

Assessment

Whether consulting or therapy, we take time to properly understand your context, goals, patterns, and what's really at the root of things.

03

Working sessions

Regular one-to-one sessions, online or in person in Belgrade. You gain new skills, tools, and strategies, session by session.

04

Lasting change

The goal isn't dependency. It's growth. We track your progress and transformation, moving toward the outcomes you came for.

Testimonials

Reflections from clients

Experiences from working with leaders and teams across different organizational contexts.

"
Monika brings a rare combination of corporate experience and psychological insight. She guided our leadership team through a complex restructuring process and helped us move forward with clarity and alignment.
PC
Partner & COO, international organization
"
Monika played a key role in a sensitive company merger, navigating both structural and people-related challenges with clarity and precision. Her ability to communicate, engage stakeholders, and stay grounded under pressure made a real difference in the process.
BD
Business Director, media industry
"
Monika has a strong ability to understand people and bring out their best — in a way that feels both natural and effective.
SP
Senior Partner, legal sector
"
Working with Monika helped me build confidence and approach important conversations with more clarity and structure. Her way of listening and guiding creates a space where real progress happens.
MG
Manager, media industry

Individual Therapy

A private and confidential space for deeper psychological work

This is a place to explore patterns, relationships, and internal dynamics — especially in moments of uncertainty, pressure or transition.

The focus is not only on immediate challenges, but on building a more grounded and sustainable way of relating to yourself and your environment.

Book a session

Let's connect

Ready to take the first step?

If this resonates with where you are, feel free to reach out.

Book a free intro call
or send a message
LocationBelgrade, Serbia (online sessions available)
LanguagesEnglish · Serbian · Hungarian
First callAlways free, no commitment

Send a message

I'll get back to you within 24 hours.